fbpx

Hegxcorp

Main Menu

Our Services

Our process

A process with you in mind

Hegxcorp is a leading digital development and digital marketing partner that provides a range of services, from building websites that convert to graphics that inspire to SEO that ranks, all of which help businesses grow. Explore our services below.

Guided Input

Our expertise is crafting compelling messages and unique creative content to help you identify and attract a suitable customer base, ultimately driving traffic and engagement to your website.

Project Pulse

We’ll ensure the consumer journey is optimized for conversion across all digital channels– calling your business to book an appointment, buying something from your e-commerce shop, or even helping them find your nearest physical store.

Deliveries

We specialize in targeting customers who are genuinely interested in your service. Through our advanced data and analytics, we retarget engaged customers and reach out to new customers in previously untapped markets.

Iteration

As your digital marketing agency, we will meticulously monitor your marketing campaigns and make necessary adjustments based on performance metrics. Our commitment is to ensure that no potential leads are left out and that you consistently derive maximum returns on your investment. In the future, the trajectory will consistently be upward.

SEO

Standing out in the online sphere presents a formidable challenge. Gaining traction in SEO keyword rankings within a fiercely competitive environment, compounded by dynamic algorithms, demands a bespoke SEO strategy aligned with your specific objectives and industry. To thrive in this landscape, a trusted partner with a proven track record of driving tangible outcomes is essential.

Website Development

When visitors land on your website, their perception of your business begins to shape. The design, content, user experience, mobile performance, and speed collectively influence their trust in your brand.

Social Media

Your target audience is experiencing fatigue from the inundation of advertisements and inauthentic interactions with brands. You can become a refreshing and unforgettable presence in their feeds by implementing an effective social media content strategy.

Branding & Creative

It's crucial to understand that words alone may not effectively convey a message to your audience. The human brain is naturally more drawn to visual stimuli, akin to a child's attraction to candy. Your brand's visual presentation, including web design and graphics, has the power to captivate attention, evoke emotions, and leave an everlasting impression on your audience.

Conversion Rate Optimisation

ROI doesn’t come from paid ads, social media, or SEO. It comes from making the sale. If there’s a chasm between your traffic and conversion numbers, CRO closes it. That’s why Hegxcorp makes CRO a top priority in your overall marketing strategy – even if it’s not within scope.

Public Relations

Securing features in top publications is a coveted goal for many. Still, only a select few know how to make it happen, and even fewer achieve it. Hegxcorp's PR division is revolutionizing storytelling to secure impactful earned media that fosters enduring brand awareness and substantial momentum. Our strategy is driven by data analytics and dedicated to delivering tangible results. Expect an exceptional, cross-platform strategy for media relations.

SEO Services

Hegxcorp’s SEO experts will conduct an in-depth evaluation to assess your performance, technical site health, SEO opportunities, competitor analysis, and content recommendations.

Behind-the-scenes technical best practices that increase your site’s credibility.

Local SEO is for small businesses that require help with Google My Business (GMB) listing(s), reviews, and location management, especially those in hyper-local or retail sectors.

 
 

Our team comprises SEO specialists and content creators dedicated to crafting pertinent, high-quality content that enhances search result rankings and overall website traffic.

 
 

Safeguard your website traffic and search engine rankings with SEO migration services.

Backlinks efforts elevate your influence and presence across the web, elevating keyword rankings in search engine results. Backlinking outreach that enhances your authority and visibility across the web, improving keyword rankings in search engine results.

Scale your online visibility to increase website traffic, capture more leads, and boost conversions through enterprise SEO consulting.

Set your online store up for success by ranking for top search terms, educating customers about products, and maximizing conversions.

Our Process

Before signing a contract, we conduct a thorough assessment of your business called a nova appraisal. Our SEO firm will then create a comprehensive report detailing what aspects of your current SEO strategy are practical, what areas need improvement, and what opportunities we have identified for increasing revenue.

Once the assessment is complete, we will create an attack plan based on evaluating the backlink structure and a differentiative analysis of the industry. Our SEO agency’s experience and expertise in your industry provide the basis for this approach.

Next, our SEO specialists meticulously examine the intricate components that contribute to a robust search engine optimization strategy. This process entails thoroughly evaluating your requirements, comprehensive keyword research and analysis, meticulous content optimization, technical adjustments, strategic link building, and other essential measures.

Witness revenue growth as we channel promising leads to your website at scale. We are committed to continuously monitoring, refining, and rigorously testing our SEO initiatives to ascertain how much we can elevate organic web traffic.

Website Development

Get a completely revamped website, including a redesigned page structure, layout, navigation, and functionality.

Combine elegant design with a seamless user experience to maximize outcomes and encourage repeat customers.

Guarantee an optimal user experience on the devices that your audience uses the most.

 
 
Our Process

Before beginning your digital design, we conduct comprehensive research on your industry, competitors, and target market to gather insights to shape your custom digital strategy.

Subsequently, we will delineate your distinctive landing pages and establish your site map and navigation. We will devise a comprehensive plan for your URL structure, incorporating redirects and a search engine optimization strategy. Our meticulous approach will ensure the preservation of any existing SEO value from your current site, if applicable.

Here’s where your website begins to come to life, as our award-winning designers step in. Your design is filled with color and custom elements as we incorporate your brand’s personality and tailor the user journey to your target market.

During the development phase, our expert team works behind the scenes to create a custom, safe, and scalable solution for your business on your chosen platform. Whether B2B or eCommerce, we guarantee clean code and a fully optimized website.

Before we launch your custom solution for the world to see, we meticulously follow a strict quality assurance process, leaving no stone unturned. We continuously test your site’s speed, functionality, and other vital elements to ensure it’s ready for launch.

It’s time to launch after our quality assurance (QA) is complete! Our team will confidently set up your server, complete the DNS configuration, and ensure all updates are completed. We’ll also provide Cloudflare security protection and implement internal and external monitoring.

Social Media Marketing

Targeted content, captions, and hashtags to grow and engage your audience.

Implementing social SEO best practices will help boost the visibility of your Pinterest and other social media profiles.

B2B outreach campaigns that don’t get overlooked or left on read.

Our Process

We conduct a social media audit on your current platforms, identify the channels that bring your brand the most value, and determine a realistic timeline and budget for your social media project.

We define your audiences by creating user personas. We gather information about user behavior, target demographics, and your target audience’s goals and challenges, then use these insights to map your social media strategy.

We plan your content calendar, craft copy, design visuals, schedule and publish social media posts, manage your platforms and engage with your target audience to grow your social media presence.

We define the key performance indicators (KPIs) to measure your social media marketing efforts. We track them consistently, adjusting where needed to optimize your campaigns continually.

Branding & Creative

Strategy, assets, and guidelines to develop and maintain cohesive brand identity.

Design and best practices that make your campaigns stand out in a crowded inbox.

Compliant and engaging creative assets for all of your social campaigns.

Conversion focused page design that’s tested and tweaked for best results.

Professional and enticing sales resources from pitch decks to service summaries.

Visually stunning physical marketing materials from business cards to postcards.

Our Process

We will implement our proven brand strategy to amplify your business’s influence over online and offline platforms. Hegxcorp’s meticulous brand discovery, research, foundation, positioning, and messaging services are made to align your brand with its unique value proposition. We develop personalized strategies for each client, drawing from comprehensive industry, audience, and competitor research.

Establish brand awareness by developing a cohesive brand identity and a distinctive logo design. Consistency in branding and messaging is pivotal in ensuring that your target audience comprehends your offerings and core values.

Create a unique and memorable name for your brand with our thoughtful, insight-driven, and market-oriented approach to brand naming. Our established brand naming process considers essential elements like memorability, resonance, differentiation, and impact to provide a name that reflects your identity and resonates with your target audience.

Your product’s packaging is vital to its offering, as it communicates essential information about your product and brand. Our branding team brings years of industry experience across industries and consumer packaged goods to your brand’s package design.

Revitalize your brand with our professional rebranding services. We’ll guide you through the rebranding process with expert brand strategy services and superior brand design capabilities, ranging from a new logo to a complete brand toolkit. Our team will recommend strategies and tactics to ensure a smooth transition and consistency across channels under your new brand initiatives.

Conversion Rate Optimization

In-depth data analysis that pinpoints the holes in your funnel.

Proven onsite fixes from copy to design to CTAs and more.

Continuous A/B and multivariate testing that drives better results with each iteration.

Our Process

The initial step in our process is to set up Google Optimize to begin collecting data. Our Conversion Optimization experts will then analyze the data to understand your website’s user behavior better. This is also the stage where we identify missed opportunities and pinpoint where people fail to take the desired action.

Based on the findings above, the subsequent course of action entails formulating a testing strategy that encompasses Customer Behavior Testing and Split A/B Testing. Customer Behavior Testing entails the in-depth examination of user behavior and preferences by analyzing session recordings, researching target markets, and other related methodologies.

Hegxcorp’s team of conversion rate optimization experts will also identify opportunities to strengthen weak content. Optimizing web page copy to be less passive will encourage potential customers or clients to engage with your website and return in the future.

An important aspect of CRO marketing is optimizing CTAs (call-to-action) to encourage the desired action. Using generic CTAs like “Learn More” represents missed opportunities. By conducting split testing, we can analyze the data to determine which CTAs resonate best with people and then apply and update them across the website.

Hegxcorp will regularly monitor Google Analytics to assess the performance of conversion rate optimization (CRO). Hegxcorp will utilize the collected data to ascertain the impact of updates on conversion rates and pinpoint any shifts in user behavior that may necessitate further optimization efforts.

The most effective method for conducting Conversion Rate Optimization (CRO) tests is through A/B testing, also known as Split Testing. A/B testing involves systematically examining individual factors to understand user behavior on a webpage comprehensively. This includes strategically placing important information on the page, testing different Calls-to-Action (CTAs), making color adjustments, using various visual content such as images, videos, and infographics, updating the layout, and enhancing user engagement and conversion rates.

Public Relations

We know how to tell your story to maximize impact and build lasting buzz.

We know where, when, and how to impactfully tell each of our client’s stories, as well as the right editors to write them.

We’ve spent decades building deep industry relationships rooted in trust.

We use tools no other PR agency uses to maximize impact for our clients and bring added value to editors.

Our Process

Digital PR is a marketing tactic that aims to optimize a brand’s online presence by increasing brand mentions through strategic online placements and media relationships.

  • – Cultivate strong connections with digital influencers, content marketing managers, and website owners via email and social media platforms like Twitter and LinkedIn.
  • – Create media lists while considering site credibility, page relevance, and overlap.
  • – Perform thorough backlink audits for clients and competitors to discover potential placement opportunities.

We are confident that Digital PR is the primary ranking determinant in Google’s algorithm.


Why? Because Google highly values authoritative, relevant external links. Additionally, Google asserts that “brand” is the most challenging element to manipulate online. This process leads us to believe that Google will increasingly prioritize “brand” in future algorithm updates. Digital PR significantly impacts both external links and brand mentions.

  • Relationship Building: Link Creators, Content Marketing Managers, Freelance Journalists, and Digital Influencers
  • Media List Building: Site Credibility, Backlink Analysis, Site Overlap, Site Authority, Page Relevance
  • Monitoring: Unlinked Mentions, HARO, Social Mentions, Competitor Mentions, New Backlinks, Brand Misspellings, Reverse Image Search, Q&A Sites
  • Promotion: Social Media Ads, Email Campaigns, Internal Links, Retargeting Ads

Trust, content, and participation are essential elements. We have established a strong brand presence and site authority for numerous clients. The most effective engagements occur when clients trust us to assess opportunities and take appropriate action. Furthermore, the presence of substantial, high-quality content and compelling narratives that appeal to other sites significantly enhances our success in pitching to media outlets.

Let's talk:
+91 83692 07836
+91 83692 07836
Scroll to Top